Tourism officials will travel to Florida next week on a mission to attract more cruise ships to the North-east.
Visit Aberdeenshire and Aberdeen Harbour representatives will attend the Seatrade Cruise Global conference in Fort Lauderdale from March 13 to 17.
They will meet with leading industry professionals from across the globe and discuss plans to bring more maritime tourism to Aberdeen and the rest of the North-east.
Visit Aberdeenshire has long targeted the global cruise industry, and believes the plans for a £350 million extension at Aberdeen Harbour will help boost Aberdeen’s tourism sector.
Jenni Fraser, business development director at Visit Aberdeenshire, said: “Aberdeen Harbour is one of the busiest ports in the UK, attracting over 8,000 vessels in 2016, but only 12 cruise ships docked here last year.
“We have a significant growth opportunity thanks to the Aberdeen Harbour extension plans to attract the more commonly-used large cruise vessels. We believe the new port and Aberdeen and Aberdeenshire will be of real interest to cruise providers.”