A North-east ice cream firm is targeting sales growth in Taiwan and South Korea in a fresh assault on Asian export markets.
The family-owned dairy Mackies, based at Westertown Farm, near Rothienorman, said yesterday sales to Asia had jumped 35% by volume during the past year.
Mackie’s – one of Aberdeenshire’s best-known food brands, thanks to its luxury ice-cream range, potato crisps, chocolate and, more recently, flavoured popcorn – expects sales in the region to top £1 million during 2018.
Taiwan has already upped its annual order from three to 14 shipping containers, while South Korea has placed an order for eight.
Mackie’s export director Ivan Jefford said: “Mackie’s has been exporting ice cream to the Asian market for a number of years now, and it is also popular in UAE (the United Arab Emirates) and Abu Dhabi. Korea has been our main success until recently but we’ve now seen a spike in demand from Taiwan, which is very positive.
“Scottish produce really is prized in Asia, thanks to a lot of amazing work by the wider national food and drink industry.”