BrewDog reveals 2.8% gender pay gap amid criticism of joke

A North-east beer company has revealed its own gender pay gap – just days after being criticised for a “satirical” ad campaign.

BrewDog, the Ellon based beer giants, declared today that it paid women 2.8% less than men.

A spokeswoman for Brewdog said: “We’ve declared a median pay gap of 2.8% and we fully intend to release our full report in line with government requirements.

Online backlash as BrewDog launches beer in bid to highlight gender pay gap

“We’re aware that a gap of any size is still an issue, and as we are already seeing higher rates of internal promotion for women, we’re confident we are already making strides to close that gap.

“We want to be open to anyone of any gender identity to become a part of our team, and wish to provide an equal workplace.

It follows after the firm was criticised for jokingly rebranding one of its beers as Pink IPA, complete with pink label and a lower price for women.

Brewdog then responded saying it should have “done more” to show it was “tongue in cheek”.