CELTIC chief executive Peter Lawwell has urged fans to buy season tickets and back the club as they prepare for what he has described as “new challenges”.
The Hoops are set to face their first season in the Premier League without Old Firm rivals Rangers.
Ally McCoist’s men will play in the Third Division – providing they gain Scottish Football Association membership – after the Ibrox club were consigned to liquidation.
Despite the dramatic changes facing Scottish football, Lawwell is confident Celtic can cope, especially with the backing of supporters.
In an open letter to fans, he said: “As we embark on our 125th season we enter a crucial new phase in the great history of our club.
“Your unwavering support throughout the years has been central to the success of Celtic. It has been one of the core strands of Celtic’s DNA.
“There have been great times throughout our history, none more so than Lisbon in 1967 or our centenary year in 1988.
“There have been challenging times too and following recent events, Scottish football and Celtic FC now finds itself on the verge of a new era.
“Throughout our history Celtic has, time and again, stood up for what it believes is right. In recent weeks we have acted accordingly, in the best interests of Celtic and Scottish football.
“It is clear that recent events will present the club with some new challenges – we are not afraid to face these head-on, with our supporters side by side.
“We have a club which is strong, a club open to all, formed with charitable purpose at its core, a club whose traditions and values unite millions of people across the world and a club which has enjoyed 125 unbroken years.
“More than ever, it is a time to celebrate what we stand for.”